Deborah Mattinson

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Labour’s task

Deborah Mattinson

At first sight, the two main parties’ votes are mirror images of each other. The Conservatives ‘won’ with older people – 58 per cent of 60-69 year olds and 69 per cent of 70+. They also won 55 per cent of people with GCSE or less qualifications, and there was a small pro Tory swing…

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Promises, promises

Deborah Mattinson

After the ‘longest suicide note in history’ back in 1983, Labour, on its journey towards modernisation, latched on to the idea of the ‘symbolic policy’: a policy that illustrates a party’s long term values and vision while also connecting strongly with voters. The sale of council houses, introduced by the Conservatives around this time was…